Enable the visual design and automation of customer-driven dialogues.

Responsys Interact® Program™ provides marketers with an integrated solution for visually designing, managing, and automating multi-stage lifecycle marketing programs. Through an intuitive drag-and-drop interface and a library of pre-built program templates, Interact Program helps marketers engage in more strategic event- and dialogue-based communications with their customers. Interact Program is part of the Responsys Interact Suite for lifecycle marketing across email and other key interactive channels.